Coinecta: We’re hiring — Join us!
3 min readJan 31, 2024
Hey Coinecta family. Coinecta is looking to bring on a new marketing lead.
As marketing lead, you’ll be responsible for promoting our platform, forming collaborations and partnerships, creating marketing plans, evaluating data, hosting Interviews, writing content and more.
If you are interested and looking for more information and details, please see our requirements and expectations below.
Activities:
- Pre-plan tweets at least one week in advance for the team to post.
- Minor graphic design tasks, making banners and infographics for outreach.
- Communicate with influencers to organize interviews and X spaces.
- Create marketing campaigns which involve budget planning, advertising, and tracking KPIs to analyze results.
- Writes clear and concise creative briefs, test documents, test plans and strategies, driving continued performance and optimization against KPIs across channels.
- Drive ongoing growth campaign execution and testing initiatives for Coinecta Finance in digital marketing channels including social media (paid and organic), content marketing, email, etc.
- Optimize creatives based on audience insights and in-market performance.
- Produce talking points for other team members to follow when speaking to the community.
- Host Spaces and other events, and speak to interviewers on behalf of the company
- Leverage on chain data to drive marketing innovations.
Knowledge and Skills:
- Understand where marketing creates leverage to drive growth.
- Insight to identify new recommendations to improve marketing and business results.
- Experience developing efficient and effective marketing campaigns.
- Confident with interpreting analysis and structuring analytical requests.
- Can break a strategy down into a structured testing plan.
- Highly effective communicator who makes complex ideas easy to understand.
- Self-driven, motivated to help, and able to perform with minimal supervision in a team environment.
- Operates with a growth mindset, displaying a strong aptitude for expanding their skillset.
- Strong English language skills are required as you will be writing the communication with the community and speaking in X spaces and interviews.
Requirements:
- Bachelor’s Degree in Business, Marketing or equivalent experience.
- 3+ years of marketing experience focused on building customer centric campaigns.
- 3+ years writing creative briefs and partnering with creative teams.
- 2+ years of marketing automation experience.
- 2+ years of marketing experience in financial services or other highly regulated industries.
- This position is 100% remote.
Preferred:
- 3+ years working with marketing technology platforms and tools.
- 2+ years of experience in an agile operating model.
- Blockchain industry experience.
To be successful in this role, Team Members need to be:
- Positive by maintaining resiliency and focusing on solutions.
- Respectful by collaborating and actively listening.
- Insightful by accumulating business knowledge, demonstrating self-awareness and making quality decisions.
- Direct by effectively communicating.
- Earnest by taking accountability, applying feedback and effectively planning and priority setting.
Expectations:
- Remain compliant with our policies, processes and legal guidelines.
- All other duties as assigned.
To Apply:
Submit the following to Marty@coinecta.fi:
- Cover letter explaining why you’re the right person for the job.
- Resume or LinkedIn Account.
Thanks for reading, and please stay tuned for more updates!
The Coinecta team